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Our bestselling eyebrow gel’s story has been rewritten. Taking our original eyebrow gel formula - a cult must-have in your makeup bag. We have worked on bringing you a new variation of applicator to cater to all preferences.
Defined Eyebrow Gel, has a new slimline spoolie with extra short bristles. This makes it ideal for separating the brow hairs to define each and every hair, even in the smallest gaps.
What else do you need to know?
Gently colours the brow hairs
Select your desired shade either to fill out sparse areas and lighter hairs, or comb through the brows to define and lift.
Tames and controls the brow hairs direction
Soft Matte finish
Created for an all-day stay
Works effortlessly with all brow styles, whether it be feathered and fluffy or sharp and structured.
Beginner friendly and easy to use.
Available in our full shade range
Available shades:
BLONDE BLEND - Suitable for light blonde to medium blonde hair.
GINGERBREAD LATTE - Suitable for strawberry blonde to auburn hair.
HAZELNUT LATTE - Suitable for dark blonde to light brown hair.
MOCHACCINO - Suitable for medium brown to dark brown hair.
ESPRESSO - Suitable for darkest brown to black hair.
Choose your shade as carefully as you would choose your coffee.
Beautiful packaging and a gorgeous, natural-looking color.
The brush applicator.
If you're looking for that defined, microbladed look, the brush is a bit of a letdown. It’s hard to get precise strokes, which is a shame because the gel formula itself is actually lovely!
A was pleased to find that the define eyebrow liner, Is what it advertised.
Helps me when rushing out the door early hours
Easy to use, and can use as little or as much as desire.
Great for when tinting is not a option
To help it look like I have eyebrows and not faded away.
I like to have my eyebrows go out into a thin line, and I am able to do that with this plus the colour is my match too.
Never know about the colours until you start using a product
Basically done what says.
And I am pleased, hope it we'll last.
I bought the blonde blend. The first brow gel that’s actually been perfect for paler blondes. It’s actually a light colour that works on my paler brows. Would highly recommend 🤎
Absolutely love the define brow. Really easy to use brush and it Absolutely lasts for ages. Fixes brows and keeps them in shape all day. Great for filling in in-between trips to the brow bar. Can't recommend this product enough.
This was absolutely awful. It made my eyebrows the colour of baked beans. I have blonde hair with light coloured eyebrows. It looked like I’d put 2 wotsits on my eyes.
I have very blonde barely visible brows, and don’t always have time to get them dyed, and i always block coloured them in between with powder, which wasn’t natural looking. Then i found this, and it’s absolutely brilliant, dries down and does not budge, keeps brow hairs looking natural but darker. Ive never recommended anything ever as much as i recommend this tube of brow joy!
I’ve never really wore make up on a daily basis just special occasions but since I’ve started buying your brand I’m really pleased with it your skin care range is amazing and my fave is the blue raspberry range I use it regularly especially the serum it makes my skin feel really refreshing
This is really good for the price can’t go
Wrong as I usually use CT and that’s expensive so this is great for just nipping out or gym to give your brows a boost easy to apply but probably needs a lot more time as the brush is very thin
1st time I’ve purchased this product, and I must say I’m very impressed with the way it just easily fills in my eyebrows and how natural they look. The colour is amazing ( Hazelnut latte)& I would defo purchase this product again :)
Love the eye brow gel ❤️. At first when I put it on i thought whoops that's too dark but when I used the brow brush after it took the excess bits off and looked really nice after 😁. Definitely recommend.
Arrived in a beautiful package . Got a free hand cream which was smelt lovely my daughter whose 10 stole that.
Eye tint is really good. Think it's my now favourite.